A
Digital Marketing Leadership
A 16+ year professional career across the UK, Australia and South East Asia — agency-side, in-house with large enterprises, and inside my own ventures.
B
Building Digital Businesses
10+ years as an independent entrepreneur. Multiple profitable digital businesses built, operated and exited, with over $1m in transacted sales.
C
Data & Analytics Software
Products tailored to the football and betting industries — including Predictology, the betting analytics platform I founded, grew for more than a decade and sold in 2024.
D
Sports Betting & Trading Expertise
A professional, data-driven sports trader and betting industry specialist — available for consultancy, expert articles, analysis and commentary. The practitioner's edge behind the software: I use what I build.
E
AI Consultancy & Ventures
Applying AI across a growing portfolio of online ventures — automation, content systems and data products — and consulting on the same for others.
F
Startups, Consultancy & Mentorship
Consultant and mentor to startups and established businesses on strategy, growth and go-to-market.